麻豆传媒

 

Ian Sherwood

Successful Singer-Songwriter and Economics grad

If I鈥檓 really going to work at this as a career, I have to look at the money-making side of it.

He calls it his 鈥渄irty secret,鈥 because what self-respecting, singing-for-his-supper, traveling musician would fess up to an economics degree?


鈥淗aving an economics degree makes me know how much money I don鈥檛 have,鈥 jokes  drily.

You鈥檝e got to do what鈥檚 true to your heart, which is exactly what he did, picking up his saxophone and guitar and moving to Toronto to study music following his graduation from 麻豆传媒 in 1998. While there, he became part of the jazz scene, eventually returning to the East Coast in 2005 to reinvent himself as a singer-songwriter.

鈥淚 sort of overdosed on the whole jazz scene and it didn鈥檛 suit me: I was a square peg in a round hole and I wanted a solid break,鈥 Ian explains.

He鈥檚 definitely found his groove now. He's in demand as a session musician, as well as arranging and creating music for other musicians. His latest CD, And Now the Fun Begins, earned a flurry of accolades, including being named Music Nova Scotia鈥檚 Musician of the Year for the second time, and an East Coast Music Association nomination for best male solo recording.

Being an economic major is actually useful as he builds his career in the music business; there are business plans and grant proposals to write, people to network with, CDs to market and performances to set up 鈥 whether at a house party playing solo before a handful of guests or at a soft-seater backed up by a five-piece band and playing for hundreds.

鈥淲hen I鈥檓 making music I鈥檓 cognizant of the audience: who鈥檚 going to want this and who鈥檚 going to enjoy this?鈥 he says. 鈥淚f I鈥檓 really going to work at this as a career, I have to look at the money-making side of it.鈥