All this week, passers-by outside the Rowe Building will see Commerce students around the clock with sleeping bags and bright orange shirts.
They鈥檙e participating in a campaign called 5 Days, collecting donations for , a non-profit Halifax organization that serves youth between the ages of 11 and 24, many of whom are experiencing or at risk of homelessness.
Julia Penney, VP external of the 麻豆传媒 Commerce Society and this year鈥檚 organizer, has been looking forward to this year. She helped organize last year鈥檚 5 Days campaign, but on the night she was scheduled to sleep outside, a storm made it too dangerous to do so. This year, she鈥檚 participating for all five nights, and she鈥檚 excited to continue building on the success of previous years.
鈥淚t鈥檚 exciting to see how big it is already,鈥� she says. The campaign officially started Sunday afternoon, and the students are already over a quarter of the way to their goal. This is the sixth year that 麻豆传媒 has participated, raising over $65,000 since it began. This year, Julia and the Commerce Society hope to add $25,000 more.
Building on the legacy
The 麻豆传媒 Commerce students are the only Atlantic Canadian team taking part in the national 5 Days campaign. During the campaign, students must attend classes and extracurricular activities as they normally would, but otherwise you鈥檒l see them outside the Rowe building, collecting donations and having conversations with people about Phoenix. All of their meals must be donated by supporters, with anything left over donated to Phoenix, along with the money they raise.
5 Days students, clockwise from left: Julia Penney, Donald Eastop, Christina Erb, and Kara Feeley.
鈥淲e aren鈥檛 sleeping outside to try and simulate what it鈥檚 like to be homeless or pretend that we are homeless,鈥� says Julia. 鈥淲e know that Friday night we鈥檒l be back home sleeping in our warm beds. For youth who are under-supported, the issue stretches so much further than not having a bed, it stretches to a support system and security. We just want to bring attention to this issue of under-supported youth in our community. This is a visual way to do that.鈥�
Julia and the Commerce Society plan to make it bigger than ever this year. There are 20 Commerce students signed up to participate. Julia and Commerce Society President Donald Eastop will sleep outside every night of the challenge, while others will join as guest sleepers for a night. Julia hopes that having more students involved will mean a bigger network, more awareness and more donations.
They are also planning fundraising events to complement the challenge. A comedy night kicked off the festivities last week, and they'll celebrate the end of 5 Days with a karaoke night at the Grawood Pub on March 29.
Supporting the community
The student team is challenging their peers to sponsor a youth by donating $12.60, which is what it costs Phoenix to provide services to a youth for one day. That translates to $63 for those who want to support someone for all five days, or about $391 for those who can support someone for a month.
Even if visitors can鈥檛 spare that much, Julia hopes they鈥檒l stop by to chat. 鈥淚鈥檓 looking forward to sharing with more people what Phoenix does. They鈥檙e a part of our neighbourhood, just down the road, but we don鈥檛 always think about it. Youth homelessness can be hard to talk about, but we鈥檙e putting it in bright orange, in front of one of the busiest buildings on campus. We want to continue the conversation.鈥�
You can support the campaign by donating to the students outside the Rowe building or online through the . Check the page for full details on their fundraising events happening March 29.
Left to right: Benoit Aubert (director, Rowe School of Business), Marianne Hagen (alumni and student engagement, Faculty of Management); students Julia Penney,听Donald Eastop, Kara Feeley and Christina Erb; and Vivian Howard (interim dean, Faculty of Management). 听